Prada Group and UNESCO launch €2 million ocean protection initiative

At the 2025 United Nations Ocean Conference in Nice, France, Prada Group and UNESCO unveiled the Sea Beyond multi-partner trust fund for connecting people and the ocean, a new initiative to advance global ocean preservation.

With an initial €2 million contribution from Prada, the fund will pool financial resources from a broad network of partners to support the reconnection between people and the ocean. The initiative aligns with one of the key objectives of the United Nations Decade of Ocean Science for Sustainable Development, coordinated by UNESCO.

Audrey Azoulay, director-general of UNESCO, and Lorenzo Bertelli, executive director and head of corporate social responsibility at Prada Group, who also serves as a patron of the Ocean Decade Alliance, signed the agreement at the “Beyond Borders: Ocean Futures” pavilion, hosted by UNESCO at La Baleine within the Palexpo in Nice.