Pandora opens new flagship store on the Las Vegas Strip

Danish jewelry brand Pandora is set to open the doors to its first-ever flagship store on the Las Vegas Strip, on June 6.

Positioned as a “Brand House”, the concept store is the first of its kind for Pandora, designed to deliver a fully immersive and elevated shopping experience that deepens customer engagement, signaling the brand’s long-term vision and investment in immersive retail.

The concept includes a custom-designed craftsmanship studio, a dedicated diamond bar, and an interactive charm bar inspired by a Vegas card dealer’s table. This flagship will also include space for in-store events and personal services such as engraving.

Earlier this month, Pandora announced a 7% organic growth for the first quarter of 2025. Still, it cut its annual profit margin guidance due to a decline in the U.S. dollar and the threat of U.S. tariffs that could add tens of millions of dollars to its costs.